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Annie Sloan Launches 5 New Chalk Paint Colours
April 17th, 2025
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Fine artist and paint legend Annie Sloan CBE is excited to announce five new Chalk Paint™ colours to celebrate 35 years since she invented her revolutionary new decorative furniture paint, perfect for upcycling and revamping all kinds of furniture.
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The
collection includes two colours the colour expert has wanted to bring out in
Chalk Paint for a long time – dramatic reddish-purple Tyrian Plum and Canvas, a
perfect warm neutral - together with three new shades inspired by travel and
art history: barely-there blush-toned Rococo White, soft muted Jaipur Pink and
bold and bright Sandalwood Red.
Tyrian Plum
Tyrian Plum is
a wonderfully sophisticated earthy dark reddish-purple colour with real warmth
and depth.
Canvas
Canvas is a putty-tinted beige, named after the colour you will find on a painter’s canvas. A perfect neutral
Jaipur Pink
Jaipur
Pink is a dusty earthy pink with a softness to it. It has the look of
traditional plaster – slightly muted with a timeless olde-world quality.
Rococo White
Rococo
White is the softest white with a touch of Antionette to give it just a hint of
pink. It a pretty neutral white that’s delicate and pretty.
Sandalwood Red
Sandalwood
Red is a bright, lively colour that sits somewhere between pink and red. It’s a
strong dramatic shade of coral.
Annie says:
“Whilst I didn’t plan them as a collection, these five colours all work beautifully together because they all have warm undertones.
I have always been obsessed with pinks from around the world – from the bold colours of Mexico to the muted tones of India through the soft pretty pastels of Scandinavia.
Use the brights in this collection to add an eye-catching pop of colour or use the neutrals for a sophisticated elegant look.”
Easy to use and quick to dry, Chalk Paint is the simple way to transform furniture, floors and walls.
It works on wood, metal, laminate, concrete, indoors and outdoors and can be used to create a variety of different decorative paint effects.
