Brave Ground! Dulux Colour of the Year 2021
September 23rd, 2020
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ShareA panel of decorating experts took inspiration from nature in selecting the warm and grounding shade of Brave Ground to be Dulux's 2021 Colour of the Year.
The natural tone creates a neutral canvas allowing other colours to shine in the home.
Adapting to its surroundings, Brave Ground also flexes in tone depending on the time of day and setting, creating a subtly responsive environment that’s reflective of people’s growing desire to align how they live with our planet.
Four supporting palettes provide decorators with the opportunity to give their customers inspiration, showing how Brave Ground can be used to decorate rooms in complementary colour schemes that create multi-functional but also nurturing home environments.
EARTH
Echoing the tones of the sea, sky and soil
TRUST
Unifying earth tones of warm greys and browns
TIMELESS
Inspiring yellows and ochres to bring positivity
EXPRESSIVE
Stand-out reds and pinks to energize spaces
Panel Chair Heleen van Gent, Head of the AkzoNobel Global Aesthetic Centre, which chooses the colours, explains: “The past year has seen unprecedented change to all our lives.
“For many it has transformed the function of their homes. They are now environments to work, learn and relax.
“But, above all, during these challenging times, homes provide valuable respite. And that is at the heart of our Dulux Colour Of The Year choice for 2021 - Brave Ground.”
‘The organic tone of Brave Ground will allow decorators to talk to customers about creating a really comforting environment within their homes.’
“Combining it with the supporting palettes opens up a whole range of possibilities from energising reds and pinks to unifying earth tones of warm greys and browns, perfect to help customers find a colour scheme for any space.”
Dulux Trade is committed to equipping decorators with the tools and training they need to support their customers when making colour choices. The Colour Of The Year and four supporting palettes provide decorators with the opportunity to really engage with homeowners following the disruption of the pandemic.
Dulux Colour of the Year 2021
