Johnstone’s Trade have announced the
PPG Voice of Colour, 2024 Colour Of The Year: Limitless (PPG1091-3), This
modern honey beige offers excellent design and styling possibilities for
customers in both residential and commercial interiors.
Along with the 2024 Colour Of The
Year, the PPG and Johnstone’s Trade colour experts have created the 2024 colour
trends palette of more than 40 complementary hues, organised in three distinct
palettes, or Volumes. “Volume I” features soft, grounded colours;
“Volume II” includes earthy greens, florals, and energising blues; and “Volume
III” is a beautiful mix of playful and dramatic colours.
Limitless reflects a shift in consumer
preferences towards warmer, less saturated colours and is both sophisticated
and subdued. This is a colour that can be used by your customers to create
balance to a colour scheme, especially when used with one or more of the other
2024 Volume I, II, III trend palette colours.
Because Limitless pairs equally well
with warm and cool tones, the PPG colour experts recommend using it anywhere
and everywhere to give your customers a space the re-design it deserves. Within
interiors, it is ideal for full wall designs or even subtle, light and airy
accent areas. For maximum impact, try painting unconventional places, such as
both ceilings and walls for top-to-bottom blending of all surfaces.
“Think of Limitless as a fresh and
energizing take on those cooler, neutral tones popular in the past. It’s
versatile enough to be used as an all over colour, or can equally support
bolder colour choice where a more invigorating pop of interest is required.
Limitless is also perfect for exterior use on masonry, door and trim surfaces,
creating appeal and an uplifting feeling when your house becomes the main
focus. Limitless is as adaptable as its name implies, solidifying the
popularity of warmer pastels for the year to come.” Donna Taylor – Colour
The 2024 Colour Of The Year and the
colour trends are selected by PPG’s global colour team from the Voice Of Colour
Core Collection. The team of experts work across all of PPG’s business units
including Architectural Coatings, Automotive, Aerospace and Consumer Goods, to
provide a well-rounded view on the cultural and social shifts which then
influence the final colour forecast.